Development staff directory
Samantha Wheeler Marrs
Senior Associate Vice President for Development Operations
Phone: (804) 828-1229
Email: firstname.lastname@example.orgView bio
Samantha Wheeler Marrs joined VCU in 2000 as director of Corporate and Foundation Relations.
Today, her primary responsibility is to manage the central departments of the division, including donor relations, communications, annual giving, regional philanthropy and corporate and foundation relations.
Her previous experience includes eight years as program associate at The Andrew W. Mellon Foundation, where she coordinated higher-education grants. She holds degrees from Smith College and Columbia University. She has served as president of a local middle school PTA, chairman of the board of the Virginia Poverty Law Center and secretary/treasurer of the board of VirginiaFIRST, a nonprofit dedicated to expanding STEM activities across the commonwealth.
Ingrid “Izzy” Kane
Development Operations Specialist
Phone: (804) 828-4708
Email: email@example.comView bio
Kane joined VCU in 2010 as a graduate student worker in corporate and foundation relations. She then went on to work in the Office of Research Subjects Protection at VCU before coming back to Development & Alumni Relations to assist Samantha Wheeler Marrs as senior project coordinator. She holds a B.S. in hospitality administration from Boston University and an M.P.A. from UNC-Chapel Hill.
King P. Goldman
DAR Building Manager
Email: firstname.lastname@example.orgView bio
King P joined our team in July 2015 as assistant to our Advancement Services Trainer. In Jan 2016 King was beckoned to use his talents to serve as the interim Project Manager/Executive Assistant to the Associate VP of Advancement. Given his previous experience directing and managing housekeeping and environmental service operations in both hotels and VCU Health System; inviting King to serve as our building manager in May 2016 seemed to be a no-brainer. King’s education vitae includes a BS in Human Development from U of Illinois at Urbana; MS in Instructional Design- Bellevue University; and Post-Masters Certificate for Six Sigma Greenbelt course completion via Villanova University.
Phone: (804) 828-0767
Email: email@example.comView bio
Baxter, a long-time VCU employee, started her career in 1987 in university advancement, assisting the executive director of development. Now involved with human resources and personnel activities in central Development and Alumni Relations as personnel administrator, her focus is on position descriptions, posting positions in eJobs, new hire paperwork, timekeeping, contract letters, personnel updates and HR issues and concerns.
Advancement Services Trainer
Phone: (804) 828-4751
Email: firstname.lastname@example.orgView bio
Gensinger joined the VCU team in 2015. She holds a B.S. in communications ('00) and an M.A. in management and leadership ('13) from Liberty University. She has spent years growing her skills as a trainer and is using those skills to develop a training program to benefit her team at VCU. She has certificates from the Association for Training and Development in Creating New Manager Training Programs, E-Learning Instructional Design and Training.
Director of Prospect Development
Phone: (804) 827-4588
Email: email@example.comView bio
Joining the VCU staff in 2015, Richardson earned her B.S. in Marketing at Virginia Tech and an M.L.I.S. at the University of South Carolina.
Richardson had more than 15 years of financial sales, customer service and home health care administrative management experience before diving into the higher education development arena. Her current career path began in 2012 when she joined the staff at the University of South Carolina as director of prospect research. In that position, she grew and expanded the resources, deliverables and capabilities of the prospect research team. Richardson introduced data analytics to the development office by implementing data analysis, predictive modeling and data visualization tools that informed decision making by leadership.
At VCU, Richardson will implement a prospect management system, coordinate prospect strategy, manage the prospect development team and implement data analytics for the development team.
Carrie Naumann (M.P.A.’08/GPA; Cert.’08/H&S)
Associate Director of Prospect Development
Phone: (804) 828-2850
Email: firstname.lastname@example.orgView bio
Carrie Naumann joined the VCU team in October 2012. She provides primary prospect research, management and strategy support to various schools and units within VCU. She also is helping support the growth of data analytics within the prospect development office. She received a B.A. in government and international relations from George Mason University and an M.P.A. and certificate in nonprofit management from VCU. Before joining VCU, Naumann worked in prospect research for a nonprofit consulting firm in New York City as well as for the marketing and communications department of the Metropolitan Opera. She is webmaster for the Association of Professional Researchers for Advancement Virginia Chapter (APRA) and has been involved with Women in Development, N.Y., New York Women’s Agenda, APRA Greater New York Chapter and the Association of Fundraising Professionals’ Fundraising Day in New York.
Assistant Director of Prospect Research
Phone: (804) 828-4546
Email: email@example.comView bio
A member of the VCU team since 2014, Bromley earned a B.A. in history and religious studies from the College of William & Mary and a M.S.I.S. in information science from the University of North Carolina at Chapel Hill. His career has spanned different facets of managing information, having previously worked in special collections and archives for William & Mary and the Library of Virginia.
Adrienne E. Robertson
Prospect Research Analyst
Email: firstname.lastname@example.orgView bio
Prospect Development Analyst
Phone: (804) 828-0808
Email: email@example.comView bio
Gifts and Records Management
Mandy L. Smith
Director of Gifts and Records Management
Phone: (804) 828-0348
Email: firstname.lastname@example.orgView bio
Courtney Buckio Rowe (M.P.A.’08/GPA; M.B.A.’12/B; Cert.’15/B)
Associate Director of Gifts and Records Management/Manager of Compliance and Stewardship
Phone: (804) 828-2048
Email: email@example.comView bio
Courtney Buckio Rowe, a member of the VCU team since 2007, has a B.A. in political science and Spanish from the University of North Carolina and an M.P.A. and an M.B.A. from Virginia Commonwealth University.
She has more than five years of development and prospect research experience. Most recently, she worked on managing various projects for the Advancement Services area of DAR. She joined VCU in June 2007, as a graduate research assistant in the prospect research area of the Office of Development and Alumni Relations. Previously, she spent nearly four years working for two local credit unions.
Michaelann Greene-Russell (B.S.’91/B)
Senior Matching Gifts Coordinator
Phone: (804) 828-4595
Email: firstname.lastname@example.orgView bio
A member of the VCU team since 1992. Greene-Russell has a B.S. in business administration from VCU. Her previous work experience includes various roles in alumni relations and accounting.
Phone: (804) 828-0632
Email: email@example.comView bio
Brogan King attended M.I.T. for two years. She relocated to Richmond and has spent the past several years working in administrative and support roles.
Christina Haines (B.A.’18/H&S)
Phone: (804) 828-0880
Email: firstname.lastname@example.orgView bio
Phone: (804) 828-4222
Email: email@example.comView bio
A member of the team since 2015, Palmer has a bachelor's degree in business administration from Eastern Michigan University. She has held a variety of positions through the years, from automotive service and parts factory rep, owning three family businesses and accounting management.
Connie M. Rigsby
Manager of Data Integrity
Phone: (804) 828-0288
Email: firstname.lastname@example.orgView bio
A member of the VCU team since 2011, Connie Rigsby has more than 20 years of experience in Advancement Services with an emphasis on IRS guidelines, CASE best practices, database management and data integrity all while adhering to the intentions of donors.
Heidi Hernandez (B.A.’10/H&S)
Team Lead, Data Integrity Tech
Phone: (804) 828-9812
Email: email@example.comView bio
A member of the VCU team since 2012, Hernandez has a B.A. in English from VCU. Her previous work experiences involved inventory control data management and sales auditing in the retail industry.
Cynthia D. Brunson
Data Integrity Tech
Phone: (804) 828-1218
Email: firstname.lastname@example.orgView bio
A member of the VCU team since 2004, Cynthia Brunson has 17 years of experience in the field of accounting, financial reporting and reconciling and nine years of processing, customer service and analytical service.
Data Integrity Tech
Email: email@example.comView bio
Clevon Hall earned his B.A. in English and Film Studies from Randolph-Macon College in January of 2017 and joined VCU in February of 2017 as a Data Entry Clerk. While a student he worked as an Assistant for the R-MC Office of College Advancement. After graduating he spent more than a year working for VCU as a Data Entry Clerk, giving him multiple years of Development and Alumni Relations experience.
Khaleliah N. Williams
Gifts and Records Manager
Phone: (804) 828-9430
Email: firstname.lastname@example.orgView bio
Catherine L. Vincent
Team Lead Transaction Analyst
Phone: (804) 828-8987
Email: email@example.comView bio
A member of the VCU team as of April 2016, Catherine has 19 years of experience in the Advancement Services areas of gift and records management and data base management.
Phone: (804) 828-5019
Email: firstname.lastname@example.orgView bio
Riezner joined the VCU team in 2015 as a transaction analyst. She has a B.S. in psychology from the University of Houston. Prior to relocating to Virginia, she spent 17 years at a Houston nonprofit in various roles, including director of gift records.
Rob Downs (M.S.’06/B)
Director of DAR Information Systems
Phone: (804) 828-0421
Email: email@example.comView bio
A member of the VCU team for more than 10 years, Downs has a B.S. from James Madison University and an M.S. from VCU. He was worked in VCU Technology Services, Creative Services and Advancement Services in all aspects of web and technology.
Nate Parker (B.S.’10/B)
Senior Associate Director of CRM Development
Phone: (804) 827-4587
Email: firstname.lastname@example.orgView bio
A member of the VCU team since 2011, Parker earned a B.S. in information systems with a concentration in application development from VCU in 2010. He is part of the team that implemented the new DAR online giving and event pages and a new alumni website.
Matthew E. Chitty (B.S.’01/B)
Phone: (804) 828-9853
Email: email@example.comView bio
Matt Kane (B.F.A.’06/A; Cert.’09/B; M.S.’17/B)
Assistant Director of Data Management and Analytics
Phone: (804) 828-0462
Email: firstname.lastname@example.orgView bio
Jeff Green (B.F.A.’08/A)
Email: email@example.comView bio
Green joined the VCU team as a web developer in 2014. His main responsibilities include event registration and giving forms as well as maintaining and developing the VCU Alumni website, DAR support website and DAR intranet. He has a B.F.A. in graphic design from VCU and worked previously as a graphic designer and web developer.
Assistant Director of Desktop and Systems Support
Phone: (804) 828-5315
Email: firstname.lastname@example.orgView bio
Yopp, who joined the VCU team in 2012, has a B.A. from Collins College and holds A+ Certification and HDI CSR Certification. He has 10 years experience in IT and related technology fields.
Hobbies include outdoor activities, photography, graphic design, horseback riding and woodwork/metallurgy.
William “Chris” Faris
Desktop and Systems Engineer
Phone: (804) 828-2285
Email: email@example.comView bio
William "Chris" Faris joined Advancement Services in 2016 as a desktop support technician. Chris brings more than 10 years in the IT support field and holds Network+ and HDI CSR certifications.
Strategic Marketing and Engagement
Melanie Irvin (B.S.’96/MC)
Assistant Vice President, Strategic Marketing and Engagement
Phone: (804) 828-3975
Email: firstname.lastname@example.orgView bio
With almost 20 years of professional communications experience, Seiler has greatly expanded the central office of Development and Alumni Communications during her nine years at VCU.
She directs and executes the delivery of multifaceted messages to a variety of audiences, internally and externally, while setting policy and tone for development and alumni communications across the university.
Before arriving at VCU, Seiler worked for nine years at the Richmond Times-Dispatch. She holds a bachelor degree in mass communications with a double major in political science from VCU, where she was executive editor of the thrice-weekly Commonwealth Times, and is a 2012 graduate of the VCU Leadership Development Program at the Grace E. Harris Leadership Institute. In 2011, she won an Emmy for her work on an institutional giving video, “Invest in VCU.”
Caleb Nathaniel Capaz (B.A.'16/H&S; M.P.A.’17/GPA)
Senior Project Manager
Phone: (804) 827-4590
Email: email@example.comView bio
Michael P. Andrews (M.S.’05/E)
Executive Director of Annual Giving
Phone: (804) 828-0236
Email: firstname.lastname@example.orgView bio
Jenna Baer Hart (B.S.’06/B)
Director of Annual Giving Outreach
Phone: (804) 828-0232
Email: email@example.comView bio
Jenna Hart joined VCU in August 2014 as associate director of annual giving. She works to increase alumni participation by focusing annual giving operations on retaining, renewing and acquiring alumni donors. She earned a B.S. in Business Administration and Management from Virginia Commonwealth University and a master's degree in Human Resource Management from the University of Richmond. She spent five years working at the University of Richmond where she managed direct mail, email and social media annual solicitations for the undergraduate alumni population. She also recruited, trained and motivated more than 250 alumni volunteers who worked toward the university's class giving goal of $2 million annually.
Jessie Pavlidis (M.S.’19/B)
Phone: (804) 827-2664
Email: firstname.lastname@example.orgView bio
Pavlidis has been a member of the DAR team since May of 2015. She has a B.A. in communication from Virginia Tech and an M.S. in business from VCU. Her duties include working with each unit on their yearly solicitations, coordinating mailings and organizing and implementing an approach for each unit to achieve their annual giving goals. She also manages the Igniter crowdfunding platform and coordinates projects that are surfaced in the spring and fall of each year.
Digital Fundraising Strategist
Phone: (804) 827-0632
Email: email@example.comView bio
Amanda Grace Dela Cruz (B.S.’18/MC)
Leadership Annual Giving Officer for Employees
Phone: (804) 828-3620
Email: firstname.lastname@example.orgView bio
Amanda joined the Office of Annual Giving team in January 2019. She graduated from VCU's Robertson School of Media & Culture mass communications program with a concentration in public relations and a minor in business. At VCU, she's worked as an account executive for the P.R. Research and P.R. Case Studies and Management Program and for the RAM Agency, where she and a team put together a recruitment campaign for the Chesterfield County Police Department. Since 2015, Amanda has worked with Gold Line call center, eventually becoming a supervisor. In May 2019, she became Leadership Annual Giving Officer for Employees.
Development and Alumni Communications
Kristen Caldwell (B.S.’94/MC)
Senior Director, DAR Communications
Phone: (804) 828-3977
Email: email@example.comView bio
Caldwell joined VCU in 2006 as a managing editor and assistant creative director in University Relations before joining the DAR Communications team in 2015. In her role of associate director of development and alumni marketing and communications, she manages the VCU Alumni magazines, Shafer Court Connections and Scarab; writes and develops communications for membership campaigns and alumni events; and sets strategy for social media. She holds a bachelor's degree in mass communications from VCU.
Assistant Director of Alumni Marketing and Communications
Phone: (804) 828-2746
Email: firstname.lastname@example.orgView bio
Anthony Langley (B.S.’16/MC)
Digital Media Specialist
Phone: (804) 828-0022
Email: email@example.comView bio
Langley joined Development and Alumni Communications in October 2015 and earned his B.S. in Public Relations from VCU’s Robertson School of Media and Culture in 2016. During his time as a student, he helped design public relations campaigns for the Central Virginia Emergency Management Alliance and the Virginia Department of Social Services. He is responsible for researching and writing articles for the alumni magazine, website, and monthly e-newsletter, as well as helping to develop social media strategies and campaigns.
Alumni Communications Specialist
Phone: (804) 828-7020
Email: firstname.lastname@example.orgView bio
Naone joined VCU Development and Alumni Communications in 2018. As alumni communications specialist, she researches and writes profiles of outstanding and fascinating VCU alumni, manages the monthly e-newsletter and stays up to date on milestones in the lives of alumni. She previously worked as Information Technology Editor for Web and Social Networking for MIT Technology Review, and then as a freelance writer. As a freelancer, she has written for publications including Astronomy Magazine, Discover Magazine and Atlas Obscura. She holds a B.A. in liberal arts from St. John’s College in Annapolis, Maryland, and an S.M. in science writing from the Massachusetts Institute of Technology.
Katie Buzby (B.S.’10/B)
Director of Constituent Marketing
Email: email@example.comView bio
A member of DAR since 2011, Buzby leads the team of direct marketing associates who interact with all units for DAR-related business communications. She is responsible for coordination, scheduling and quality control for alumni and donor emails, direct mail and event communications. Serving as the lead strategist for VCU Alumni social media, Buzby has led successful paid and unpaid social campaigns supporting engagement goals for the offices of annual giving and alumni relations. She earned a B.S. in marketing with a minor in Spanish language from VCU in 2010. Buzby won the DAR Spirit Award in 2015.
Constituent Marketing Specialist
Phone: (804) 827-4653
Email: firstname.lastname@example.orgView bio
Email: email@example.comView bio
Joshua Cross joined VCU in March of 2018 as Communications Analyst. He graduated with a B.S. in Information Science from Christopher Newport University in 2010. Prior to joining DAR, he was in the inaugural class of University Fellowship Program at Christopher Newport and later was responsible for maintaining the database used in communicating with prospective students.
Brendan Hood (B.S.’15/B; Cert.’15/DVC; M.B.A.’19/B)
Assistant Director of Constituent Marketing
Phone: (804) 827-3574
Email: firstname.lastname@example.orgView bio
Brendan Hood, a member of the Development and Alumni Relations team since 2015, supports VCU’s units in their efforts to engage constituents through strategic marketing and communications. Hood consults with clients on multi-channel strategies, ensures consistent messaging and coordinates projects through VCU’s CRM, RADAR. He holds a B.S. in marketing and an M.B.A. from VCU, where he was president of the student alumni association and student representative to the university's board of visitors.
Mitchell Moore (B.S.’07/MC; M.S.’08/E)
Director of Creative Content
Phone: (804) 827-3617
Email: email@example.comView bio
Moore joined Development and Alumni Communications in January 2014. In his current role, he serves as creative director for all donor and alumni digital and print productions, including Impact donor magazine, Shafer Court Connections and Scarab alumni magazines, direct mail solicitations, donor events and alumni membership. Moore has worked as part of multiple CASE award-winning productions, including a grand award for graphic design of a donor impact report in 2016. Prior to joining DAR, he spent six years in the VCU Athletics Communications office as a graphic designer and primary media relations contact for six intercollegiate sports. Moore holds a bachelor’s degree in mass communications and a master’s in recreation, parks and sport leadership from VCU.
Assistant Director of Creative Content
Phone: (804) 828-1223
Email: firstname.lastname@example.orgView bio
Curtis is a leading graphic designer with a passion for higher education design. In 2015, she joined VCU as a creative content assistant. In Development & Alumni Relations, Terri is able to visually reach out to alumni, donors, friends and colleagues. She is enjoying the new campus community and is embracing the Ram culture. Previously, Terri worked for Virginia State University, contributing her diverse design and marketing skills for several campaigns. She holds a bachelor's of fine arts degree in graphic design from VSU and was named Better Creative Directors on the VSU homepage in 2014 to promote the graphic design program. She has a gift for typography and design concepts.
Desiree Charity (B.S.’17/MC)
Creative Content Assistant
Phone: (804) 827-2349
Email: email@example.comView bio
Associate Director of Donor Communications and Marketing
Phone: (804) 828-2694
Email: firstname.lastname@example.orgView bio
Coates joined VCU in 2015. In her role of assistant director of donor communications and marketing, she manages and edits Impact, the magazine for donors and friends of VCU, and writes and edits donor impact reports, campaign materials and annual giving communications pieces, among other assignments. Previously, Coates spent 20 years in the magazine publishing industry, at titles including Billboard, Elle, Harper’s Bazaar and, most recently, Richmond magazine. A U.K. native, she earned her B.A. in English Language and Literature from the University of Liverpool in England.
Donor Communications Specialist
Phone: (804) 828-3797
Email: email@example.comView bio
Powell joined VCU in 2016. As donor communications specialist, she writes feature articles for Impact, the magazine for donors and friends of VCU, as well as articles for DAR’s campaign giving news site. She graduated from Christopher Newport University in 2014 with a B.A. in English with a concentration in writing, and she has maintained a focus on writing for public relations, development and civic engagement throughout her education and career.
Donor Relations and Events
Executive Director, Donor Relations and Events
Phone: (804) 828-3383
Email: firstname.lastname@example.orgView bio
A member of the VCU team since 1999, Hoffler has a B.A. and an M.Ed., both from The College of William and Mary. She has 23 years of experience in stewardship, donor relations and university special events.
Jenn Papenfuse (M.P.A.’06/GPA; Cert.’06/GPA)
Senior Director, Stewardship Programs
Phone: (804) 828-0745
Email: email@example.comView bio
A member of the VCU team since 2004 (she started as a student worker), Papenfuse has a B.A. the University of Virginia and an M.P.A. from VCU.
She won the DAR Team Spirit Award in 2012.
Anita D. Yearwood (B.S.’06/H&S; Cert.’14/GPA; M.P.A.’14/GPA)
Director of Stewardship Events
Phone: (804) 828-2875
Email: firstname.lastname@example.orgView bio
Anita Yearwood (B.S.’06/H&S; Cert.’14/GPA; M.P.A.’14/GPA) is director of stewardship events in the Office of Donor Relations. Yearwood is the lead event planner for strategic, creative, universitywide and other donor stewardship events. She comes from the VCU Institute for Contemporary Art, where she served as special events manager since 2016. She has more than 13 years of special event planning/strategy experience.
Debrielle K. Williams (B.S. ’13/H&S)
Donor Relations Specialist
Phone: (804) 828-2049
Email: email@example.comView bio
Debrielle Williams joined the VCU DAR staff while still an undergraduate in 2012. She previously served as an administrative assistant to the development coordinator at the nonprofit Greater Richmond SCAN. She obtained her bachelor's degree in sociology from VCU in 2013.
Engagement Events Specialist
Phone: (804) 827-8247
Email: firstname.lastname@example.orgView bio
Stephanie Monn is the donor engagement events specialist in the Office of Donor Relations. Monn plans regional and presidential-level salon events with regional giving, principal giving and VCU Alumni. She comes from the VCU School of Pharmacy, where she served as gift stewardship and special events coordinator since 2016. She has worked in nonprofit business strategy, marketing and customer service for more than 10 years. She is pursuing an M.B.A. from VCU and holds a B.S. in marketing and management from Portland State University.
Stewardship Communications Specialist
Phone: (804) 828-3858
Email: email@example.comView bio
Kyra joined VCU in May 2018 after nearly three years on the marketing team at The Steward School. She has a B.A. in journalism from Elon University and hopes to pursue a graduate degree at VCU. Her major duties include managing presidential gift acknowledgements and writing/overseeing donor award nominations, donor biographies, annual holiday mailings, and event communications. In her spare time, Kyra is an award-winning freelance writer whose work frequently appears in Richmond magazine, R•Home, and Richmond Bride. She lives with her husband, Tyler, and their two cats in the West End.
Budget and Finance
Henry Davis III
Director of Finance and Budget
Phone: (804) 828-5142
Email: firstname.lastname@example.orgView bio
Henry Davis joined VCU in June 2014 as director of finance and budget.
A licensed CPA in Virginia, Davis spent 10 years as controller at GRTC following by three years as CFO. He was responsible for a $45 million operating budget and a $9 million capital budget.
Davis earned a Bachelor of Science in Commerce with a concentration in Accounting from the University of Virginia.
Manager of Finance and Budget
Phone: (804) 628-2720
Email: email@example.comView bio
Joy Heaton is a CPA who earned a bachelor's degree (double major) in accounting and mathematics. She worked in the banking, insurance, and software development industries for many years before returning to graduate school to earn a master's and doctorate in theology. In 2009 she was diagnosed as being in the final stage of blood cancer and was successfully treated at VCU's Massey Cancer Center, where she recovered fully. In 2012 she and her husband founded a small, nonprofit corporation, Just Compassion, which provides free medical and dental care via mobile units to underserved children in pockets of poverty throughout Virginia and West Virginia. While her husband manages the nonprofit during the week, she does public speaking/fundraising on the weekends. Heaton joined DAR staff in 2017 as a grateful patient/staff accountant and is now manager of finance and budget. She loves giving back to the university that literally saved her life!
Amy Shreve Rohle
Phone: (804) 628-0394
Email: firstname.lastname@example.orgView bio
Amy joined the Alumni Relations finance team in February 2019 as an accounting assistant. She is responsible for the day-to-day accounting records of the MCV Alumni Association, which is a 501(c)(3) corporate entity.
Phone: (804) 828-4827
Email: email@example.comView bio
Nick joined the Alumni Relations finance team in February 2019 as an accounting assistant. He is enrolled in the VCU School of Business accounting program with an expected graduation date of May 2020. Upon graduation, he plans to pursue CPA licensing and continue his career as an accountant. Nick is responsible for the day-to-day accounting records of the VCU Alumni Association, which is a 501(c)(3) corporate entity.
Lutie Hanson (B.A.’89/H&S)
Assistant to the Director of Finance and Budget
Phone: (804) 828-1219
Email: firstname.lastname@example.orgView bio
Regina Phinizey (B.S.’82/B)
Phone: (804) 828-7022
Email: email@example.comView bio