VCU Analytics

VCU faculty, staff and retirees raise $3M

Virginia Commonwealth University and VCU Health faculty, staff and retirees raised $3 million during the Black & Gold & You campaign for fiscal year 2018.

Now in its third year, the campaign supports the Make It Real Campaign for VCU and provides an opportunity for VCU and VCU Health employees and retirees to give back.

In fiscal year 2017, the campaign drew support from 9.73 percent of the university’s faculty, staff and retirees. This year, participation across VCU and VCU Health increased to 12 percent.

The campaign’s leadership committee, led by VCU Dean of Libraries and University Librarian John Ulmschneider, worked to promote the campaign within VCU and VCU Health. Their efforts resulted in participation rates of more than 35 percent in six units: Development and Alumni Relations, VCU Libraries, the L. Douglas Wilder School of Government and Public Affairs, the School of Nursing, the School of Business and the College of Health Professions.

“The increase in the number of donors this year is an indication of how much we all believe in the good work VCU is doing,” Ulmschneider says. “Having so many faculty, staff and retiree donors is also a great sign to our alumni and external donors that an investment in VCU is worth making.”

To learn more about the Black & Gold & You campaign, contact Michael P. Andrews (M.S.’05/E), executive director of annual giving, at (804) 828-0236 or andrewsmp@vcu.edu.